Country profiling and global branding

Country profiling and global branding

We shape national reputations

In a world where the speed and global reach of communications has never been greater and the number of media channels is constantly growing, national reputations must be actively managed.

Portland devises and runs domestic and international campaigns to build the brand of a country with international institutions, media and opinion formers.

Within our team, we have leaders in government communications and online reputation management with hands-on experience of managing international reputation campaigns across multiple timezones and languages.